Krispy Kreme to brighten January with the launch of three new vegan doughnuts | The Vegan Society

Krispy Kreme to brighten January with the launch of three new vegan doughnuts

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» Krispy Kreme to brighten January with the launch of three new vegan doughnuts

At a time when many are in need of a mood-boost; Krispy Kreme has your back with the perfect pick-me-up in the shape of an indulgent new range of three mouth-watering vegan doughnuts, all registered with the Vegan Trademark.

The iconic doughnut brand is looking to bring Joy. Now. To. Everyone, all year and is kicking off 2022 with this exciting new assortment of doughnuts.

Ring in the new year with this delicious new range, made from Krispy Kreme’s light and fluffy dough ensuring the irresistible flavour that fans know and love. Consisting of totally new flavours including Fudge Brownie Bliss, Caramel Choc Delight and Apple Custard Crumble; the hand-crafted range will be stepping up its game in the new year, but one thing remains the same – the tantalizing doughnuts will be made fresh daily. Every. Single. Day – no matter where you get them. And what’s more, these scrumptious new doughnuts are vegan friendly too, win, win for everyone!

The awesome new and made-fresh-daily range will be available to purchase in store, via Nationwide Delivery* and at any of the 1280 Krispy Kreme cabinets with retail partners including Tesco, Morrisons, ASDA and Sainsbury’s or via delivery partners including Deliveroo, Uber Eats and Just Eat this January, meaning that the joy of irresistible freshness is available almost instantaneously to doughnut fans across the UK.

The tempting trio of delicious doughnuts is sure to bring a smile this January and includes:

  • Fudge Brownie Bliss (£2.35) – with a rich chocolatey filling and topped with brownie pieces
  • Caramel Choc Delight (£2.35) – which contains both Belgian chocolate and indulgent caramel fillings, topped with caramel icing and a chocolatey icing drizzle
  • Apple Custard Crumble (£2.35) - filled with smooth custard and apple then topped with a golden crumble

Krispy Kreme Vegan Doughnuts

The Fudge Brownie Bliss, Caramel Choc Delight and Apple Custard Crumble, doughnut will be sure to turn any frown, upside down; and will be fully inclusive to Krispy Kreme fans with a vegan-friendly recipe. Certified by The Vegan Society; fans can rest assured that there is no compromise on the iconic taste of the doughnuts that marry together indulgent and delicious flavours made to a vegan-friendly recipe.

Perfect for plant-based fans or those partaking in Veganuary, the offering will continue to be available post 30th January, year-round via Nationwide Delivery* and will complement the brands’ Original Glazed Vegan doughnut which launched this year, ensuring that the joy of fresh Krispy Kreme doughnuts is available to all.

As another joy drop for fans this January from Krispy Kreme – buy any single doughnut from the range in a Krispy Kreme store on Wednesday,5th January and receive another for free**.

Louise Direito, Krispy Kreme UK and Ireland’s Head of Innovation said: 

“We are really excited to bring this range to customers and spread a little joy in January and are confident it delivers on the irresistible taste we are known and loved for whilst being accessible to a broader network of customers.”

Ericka Durgahee, Marketing Manager at The Vegan Society, said

“The Vegan Trademark team are thrilled to see Krispy Kreme expanding their vegan options and making them available across the country. They’ve gone the extra mile to verify their vegan claims with the gold standard in vegan labelling. Those looking for a fresh and tasty doughnut can have peace of mind that no animal ingredients have been used in their creation.”

For further information on how you can get your hands on the new Krispy Kreme range, please visit Krispy Kreme Vegan Doughnuts and @KrispyKremeUK. 

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