Vegan & Thriving

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Vegan and Thriving Banner - It's a vegan thing

In 1944 our founders coined the word ‘vegan’ and created the society, making us the world’s oldest vegan organisation.

The vegan movement is thriving, with more people choosing a kind, healthy and sustainable lifestyle every day.
Yes, we’re a little different to most. We live a life less ordinary. A healthy life that we live to the fullest. A plant-fuelled adventure that’s about more happiness, more understanding, more peace and more connections to the planet. We enjoy good food that comes with a clean conscience.

It’s a way of life. It’s a joy for life. It’s a vegan thing.

Our campaign Vegan and Thriving will help you to be healthy and happy on a vegan diet, with a host of nutritionally balanced recipes and support on all aspects of plant-based nutrition.

Read about the creation of the campaign here.

ITN made a mini documentary for us explaining how and why you can be healthy on a plant based diet.

More energy, better sleep, bigger portions… Fearne Cotton shares her plant-based benefits.

Featured Recipes

Reg. Charity No: 279228 Company Reg. No: 01468880 Copyright © 1944 - 2021 The Vegan Society