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Trusted vegan labelling by the Vegan Trademark.

The Vegan Trademark has been helping users identify that a product is free from animal ingredients since 1990. Registration with the trademark gives brands the confidence to shout about their vegan credentials. Look out for the Vegan Trademark on over 46,000 products worldwide, including cosmetics, clothing, food, drink, household items, and many more!

Globally trusted registrations

  • Did you know over 97% of vegans and vegetarians look for independent vegan verification on food and drink items, and that the Vegan Trademark is the most recognised globally?[1]
  • The Vegan Trademark can be found on over 45,000 products, including food, drink, cosmetics, clothing, and household items, making us the leader in bespoke vegan product registrations.

Leave it to the experts

  • Stay focused on what you do best—creating products! Leave the hard work of vegan verification to us.
  • Our vegan team at The Society ensure we always uphold the highest standards of quality.
  • Let us become your partner in all things vegan - we work with you as the authority on third party vegan accreditation.

Simple and guided process

  • Our dedicated team helps every step of the way.
  • We tailor quotes to company size and the number of products.
  • We register products, which allows non-vegan brands to grow with us.
  • No cost surprises in choosing us. We include product updates and additions within your product package.

Vegan market insights

  • The most trusted global charity for all things vegan - we have popular vegan channels to promote your products to.
  • Our network of vegan publications, PR, and other vegan charities allows for joint launch campaigns.
  • Gain access to a wealth of knowledge, market insights and exposure you won’t find anywhere else.
  • Access to relevant marketing opportunities in our Toolkit, helping you promote your products once registered.

Sources:

[1] Attest consumer survey for The Vegan Society - (‘Consumer Purchasing Habits’) of 1000 UK adults and 1000 USA adults – conducted between 20 February and 18 March 2020 (online)

The Vegan Trademark is the authentic international vegan standard and is managed by The Vegan Society; the charity that created the word 'vegan' back in 1944. Our dedicated and experienced vegan team check each product application against the below criteria, working with manufacturers and suppliers across a range of fields to ensure that each product meets the highest vegan standards. The Vegan Trademark renews on each product annually, allowing for accurate and up-to-date information.

Animals


The Vegan Society understands the word 'animal' to refer to the entire animal kingdom. That is all vertebrates and all multicellular invertebrates. 'Animal' can refer to a species or an individual; and is used as a noun or an adjective, as required. Unless otherwise stated, it usually means non-human animals.

Animal ingredients


The manufacture and/or development of the product, and where applicable its ingredients, must not involve or have involved, the use of any animal product, by-product or derivative.

Animal testing


Any product developed, manufactured, or both, including its ingredients, must not involve (or have involved) testing of any sort on animals. The Vegan Trademark excludes testing at the initiative of the company (brand owner and manufacturer if separate) or on its behalf, or by parties over whom the company has effective control.

Genetically Modified Organisms (GMOs)


The development and/or production of GMOs must not have involved animal genes or animal-derived substances. Products put forward for trademark registration that contains or may contain any GMOs must be labelled as such.

Kitchen and hygiene standards


Any dishes that are to be labelled vegan must be prepared separately from non-vegan dishes. At a minimum, this means thoroughly washing surfaces and utensils before using them for vegan cooking. We strongly recommend obtaining a separate set of cleaning utensils for this purpose.

We ask for the awareness of the risk of cross-contamination from non-vegan sources in your kitchen or production lines, and that the Trademark holder takes all reasonable and practical steps to eliminate this.


Registering with our Vegan Trademark

Our experienced officers will guide you through the four-step process of registering your products with the Vegan Trademark.

You can apply now to get started or fill out a simple enquiry form to talk to a member of our team.

If you have an update to a product already registered with us or would like to add more products to your portfolio, you can send over an enquiry here.

Step 1 - Start your application

  • Click apply now and provide your company information

  • Get a quote

  • If you are unsure, you can always ask a question.

Step 2 - Review and pay

  • You are allocated a Trademark Officer

  • Pay for services

  • Complete product documentation

Step 3 - Audit review

  • Trademark Officer checks the products ingredients

  • Work with your officer on any queries

  • Products approved

Step 4 - Finish registration

  • Sign and return the Licence Agreement

  • Recieve your Certificate of Registration

  • Use the Vegan Trademark on your packaging and in your marketing

  • Use our Marketing Toolkit

 
1 Contact details 2 Your company 3 Your products 4 Complete
Contact details

We register any company that produces vegan-friendly products. We aim to make the Vegan Trademark accessible to everyone whose products fit our specific criteria. This includes products containing no animal ingredients, vegan processing aids used in manufacturing, and ingredients that have never been tested on animals on behalf of the manufacturer.

We offer a unique product checking service, with years of experience, to ensure that your product’s vegan claim is valid and authentic. As the charity that coined the term vegan, we are the experts in this field.

Our Vegan Trademark holders benefit in a multitude of ways. From credible brand awareness, market insights, and access to the vegan community to discounted advertising opportunities, social media promotion, competitions, and product exposure at events.

Our experienced officers will guide you through the four-step process of registering your products with the Vegan Trademark.

Select the 'Apply now' tab to get started or if you need some help, choose the 'Ask a question' tab.

The Vegan Society sees excellent value in registering products instead of companies. We've found that it encourages companies to further develop and improve the labelling on vegan options in their wider portfolio of products.

By encouraging the development of vegan options, and improving the labelling on suitable products, we have helped to make a vegan lifestyle even more accessible, appealing and often more affordable, too. In turn, registration further promotes 'vegan' as a household name.

It is important to note that The Vegan Society does not endorse whole companies. We only register individual products. Often, companies will also sell products that contain animal-derived ingredients in their ranges. We encourage all individuals to make informed choices about companies that they wish to support.

We offer the option of a 12 or 24 month licence.

Supermarket licences are usually set at 12 months to support the high turnover of products.

As many as you want! There's no limit.

Please allow between 30 and 60 working days. This is dependent on the complexity of your application and the efficiency of communication channels.

If you have any deadlines, please let us know and we will always do our best to work with you to meet these. We are happy to work directly with your suppliers on the registration.

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Your business details are provided to The Vegan Society so that we can get in touch with you about your request. We may also contact you from time to time about updates regarding the Vegan Trademark, support we can provide in relation to your application, and other potential marketing opportunities to support you. Your data will be securely stored and will be deleted should you retract your consent in the future. You can do this at any time by sending an email to Trademark[at]vegansociety[dot]com or unsubscribing when you receive marketing communications.

Reg. Charity No: 279228 Company Reg. No: 01468880 Copyright © 1944 - 2020 The Vegan Society